01 — Branding
Be the broker people think of.
Develop a distinctive professional identity, sharpen your positioning and build a consistent brand. The goal: no longer be just one broker among many, but a go-to name in your market.
Mentoring · Real estate marketing
Digital marketing can become one of the strongest growth engines of your real estate career. You just need to know how to use it!
I’ve been building digital marketing strategies since 2009. Today, as a real estate broker and co-owner of the Annie & Jasmin Team, I put that expertise into practice to grow our visibility, attract new clients and build our business.
My goal? To pass that knowledge on to you, so you can grow your own client base and increase your income.
Why marketing?
Word of mouth is still invaluable in real estate. But why rely on referrals alone when you can also create your own business opportunities?
Today, buyers and sellers research, compare brokers and look at their online presence before they even reach out.
A broker who masters digital marketing can build their reputation, reach new clients and create an acquisition system that works for them, even while they’re busy elsewhere.
That’s exactly what I want to teach you.
What you’ll learn
01 — Branding
Develop a distinctive professional identity, sharpen your positioning and build a consistent brand. The goal: no longer be just one broker among many, but a go-to name in your market.
02 — Social media
Facebook, Instagram, videos, posts and educational content: learn to use social media strategically to build awareness, create engagement and attract potential clients.
03 — Digital advertising
Discover how to make the most of ad campaigns on Facebook, Instagram and Google to promote your services, target relevant audiences and generate inquiries.
04 — Websites and SEO
Your website should be much more than a business card. Learn to use search engine optimization (SEO), local pages, forms and digital tools to attract visitors and turn them into potential clients.
Websites for brokers05 — Automation and CRM
Discover how to structure your follow-ups, automate some of your communications and use a CRM to better manage your leads. The goal: spend less time on repetitive tasks and more on your client relationships.
06 — Strategy and growth
Learn to build a marketing strategy tailored to your goals, measure your results and identify the actions that truly generate business. Because lots of visibility is good. Turning it into transactions is even better!
My experience
Before becoming a real estate broker, I had already spent more than a decade in the world of digital marketing.
When I started in real estate, I quickly realized how much that experience could become a competitive advantage.
Together, Annie and I built the Annie & Jasmin Team by focusing on a strong digital presence, targeted ad strategies, technology tools and a structured approach to business development.
Today, we’re fortunate to guide a large clientele through their real estate projects.
That growth rests on many factors, but digital marketing plays a major part in how we grow our business.
What I want now is to share the strategies, tools and lessons that contributed to our growth.
A broker, for brokers
My approach
“Digital marketing explained by a broker, for brokers.”
My method
I don’t just want to show you how to create an ad or post on Facebook.
I want to help you understand how every piece of digital marketing can work together to grow your real estate business.
Understanding where you are today.
We look at your online presence, your tools, your strengths, your target clientele and your growth goals.
Choosing the right strategies.
We identify the marketing channels best suited to your market, your budget and your ambitions.
Moving from theory to action.
Website, ad campaigns, content, CRM or automations: the goal is to help you put concrete actions in place.
Measure, adjust and improve.
We learn to analyze results to refine strategies, optimize investments and steadily grow your client acquisition.
Who is it for?
The new broker
Want to get your name out, build your first client base and establish a solid professional presence? Learn to use digital marketing to speed up your growth.
The established broker
Already closing deals, but want to bring in more new clients? Discover how to structure your marketing to create new sources of business.
The ambitious broker
Want to build a team, invest more in advertising or automate your client acquisition? Learn to build a marketing strategy that can support your growth.
My philosophy
I firmly believe a real estate broker doesn’t need to become a computer expert to succeed at digital marketing.
What matters most is understanding the right strategies, knowing which tools to use and learning to measure what works.
My role isn’t to turn you into a programmer, a graphic designer or an advertising specialist.
My role is to help you become a broker who understands and masters their marketing, rather than one who depends on it.
Let’s take action
Do you have the ambition to grow your client base, stand out in your market and increase your income?
I can help you better understand digital marketing and discover how to use it strategically in your real estate career.
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